Tag Archives: general motors

General Motors: Case Study

The General Motors Company is an automobile manufacturing company that has been in operation for a period of over a century. It is found in the United States and ranks the second largest auto manufacturing company across the globe. It has established its operations in close to thirty four countries and mainly manufactures trucks and […]

General Motors – 100yrs but is there 100 more?

General Motors Corporation mainly referred to as GM is the second largest automobile manufacturer in the world after Toyota. The main area of specialty for the company’s expansion, marketing as well as production of trucks, cars and car parts and its primary operations are situated in Europe and North America (Pelfrey 53). The company employs […]

General Motors Case Study: A Model Manufacturing Company

Introduction     The dynamic nature of the business environment requires that companies and firms work towards enhancing their competitive advantage in order to not only thrive but to also survive. Unlike in the past when the market environment was not competitive, current trends indicate that the scenario has changed dramatically and more than ever, companies […]

General Motors Organizational Change: SWOT Analysis

General Motors, a company based in the United States, was pioneered in 1908 in Michigan State. Since its inception, General Motors has gained overwhelming influence to vehicle owners in the United States and around the globe. Over the years, its influence has been evidenced by high sales of their products in addition to market dominance […]

General Motors Policy Report

Table of Contents 1.0 Executive Summary    4 2.0 GM’s Vision and Mission Statements    5 2.1 Vision Statement    5 2.2 Mission Statement    5 3.0 Company Background    6 3.1 Company History    6 4.0 GM’s SWOT Analysis    7 4.1 Strengths    7 4.1.1 Large Share of the market    7 4.1.2 Global Experience    7 4.1.3 Many brand names and business […]